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Hyaluronic acid serum: what it does, what research shows, and how to use it

By the Life in Good Form editors. Updated 2026-10-15.

We research products from makers' specs and health sources; we do not run hands-on tests. Links to Amazon may earn us a commission at no cost to you. How this works.

Quick answerHyaluronic acid (HA) is a water-binding ingredient used in serums to hydrate skin. In a 60-day study of 76 women aged 30 to 60, all 0.1% HA creams tested improved skin hydration and elasticity compared with a control cream, and lower molecular weight HA (50 and 130 kDa) also reduced wrinkle depth around the eyes. Serums such as The Ordinary Hyaluronic Acid 2% + B5 (with five forms of HA plus ceramides) and CeraVe Hydrating Hyaluronic Acid Serum (with vitamin B5 and three ceramides) are applied after cleansing and before moisturizer.
Our picks at a glance
  • The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides). Best for: Multi-weight HA with ceramides. See options on Amazon
  • CeraVe Hydrating Hyaluronic Acid Serum. Best for: Normal to dry skin, fragrance free. See options on Amazon
  • Fragrance-free moisturizer to layer over HA. Best for: Sealing in hydration. See options on Amazon

Compare the picks and what to watch out for

What hyaluronic acid does

Researchers describe hyaluronic acid as a well-known cosmetic ingredient because of its strong water-binding potential, and native HA is proposed to help skin retain elasticity, turgor and moisture. In skincare, an HA serum is a hydrating step rather than an exfoliant or a treatment for acne.

Because HA attracts water, it works best as part of a routine that also seals moisture in. Both serums compared here pair HA with ceramides, lipids that The Ordinary says lock in water while strengthening the skin's moisture barrier.

What the research found

A study in the Journal of Drugs in Dermatology tested 0.1% HA creams in five molecular weights (50, 130, 300, 800 and 2000 kDa) in 76 women aged 30 to 60 with wrinkles around the eyes. Each woman applied an HA cream twice daily around one eye and a control cream around the other for 60 days.

All HA creams significantly improved skin hydration and elasticity compared with the control. Only the lower molecular weight groups, 130 and 50 kDa, showed a significant reduction in wrinkle depth after 60 days, which the authors suggested may be due to better penetration. This was one study of creams, not serums, so results from any product may differ.

Measurements of hydration and elasticity were taken before treatment and again at 30 and 60 days, so this was a short-term study. Because the study used a vehicle cream on the opposite eye of each participant as the comparison, it controlled for the effect of simply moisturizing, which makes the hydration results more meaningful.

Two serums compared

SerumKey ingredients (maker description)How the maker says to use it
The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides)Five forms of HA (low, medium and high molecular weight, a crosspolymer and hydrolyzed HA), pro-vitamin B5, ceramidesA few drops, morning and evening, after cleansing and before heavier creams
CeraVe Hydrating Hyaluronic Acid SerumHyaluronic acid, vitamin B5 (panthenol), three ceramides (NP, AP, EOP)Apply evenly to face and neck daily, alone or under moisturizer

Details are from each maker's product page. CeraVe lists its serum as free of added fragrance and non-comedogenic, for normal to dry skin; The Ordinary lists its serum for all skin types.

How to use a hyaluronic acid serum

Patch testing and cautions

The Ordinary advises a patch test before use: apply a small amount to clean skin on the upper forearm, keep the area dry, and rinse off after 24 hours. Stop use if redness, burning, itching, blistering or irritation occurs. It also says to use the serum only on unbroken skin and to keep it out of reach of children.

If you have had a procedure such as microneedling or a chemical peel, The Ordinary suggests asking your provider for specific post-procedure care rather than assuming a serum is right.

HA serum vs HA supplements

Topical HA hydrates the skin surface where you apply it. Hyaluronic acid is also sold as an oral supplement, which is a different product with different evidence; see our hyaluronic acid capsules guide. For dry skin, a simple routine of gentle cleansing, a hydrating serum, moisturizer and sunscreen is a sensible base, and a dermatologist can help if dryness, redness or itching persists.

What to look for when you buy

The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides)

Best for: Multi-weight HA with ceramides

The Ordinary lists five forms of hyaluronic acid, pro-vitamin B5 and ceramides.

Watch out: Patch test first, as the maker advises.

See options on Amazon

CeraVe Hydrating Hyaluronic Acid Serum

Best for: Normal to dry skin, fragrance free

CeraVe lists hyaluronic acid, vitamin B5 and three ceramides, free of added fragrance.

Watch out: Layer under moisturizer for very dry skin.

See options on Amazon

Fragrance-free moisturizer to layer over HA

Best for: Sealing in hydration

Both makers suggest applying HA serum before or under a moisturizer or heavier cream.

Watch out: Choose a formula suited to your skin type.

See options on Amazon
When to talk to a doctor: Stop using a serum that causes redness, burning, itching or blistering, and see a dermatologist for persistent dryness, rash or irritation.

Questions people ask

Does hyaluronic acid serum actually work?
In one 60-day study, 0.1% HA creams improved hydration and elasticity versus a control cream.
Does hyaluronic acid reduce wrinkles?
In that study, only lower molecular weight HA (50 and 130 kDa) significantly reduced wrinkle depth.
When should I apply hyaluronic acid serum?
After cleansing and before moisturizer, morning, evening or both.
Is hyaluronic acid good for sensitive skin?
The Ordinary lists its HA serum as suited to sensitive skin, but advises a patch test first.
Can I use hyaluronic acid with vitamin C?
HA serums are commonly layered with other serums; follow each product's directions.
How long does hyaluronic acid take to work?
In the study, hydration and elasticity were measured at 30 and 60 days; wrinkle depth changes were seen at 60 days.

Sources

Sources checked 2026-10-15.