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Whitening strips

By the Life in Good Form editors. Updated 2026-10-15.

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Quick answerWhitening strips are thin strips coated with a peroxide gel that you press onto your teeth for a set time each day. The American Dental Association (ADA) says over-the-counter products use lower peroxide concentrations than in-office whitening, and that temporary tooth sensitivity and gum inflammation are the most common side effects. Wear times vary by product; Crest says from 5 minutes to 60 minutes. Whitening only works on natural teeth, not crowns, veneers or fillings. Talk to your dentist before you start, and follow the package directions.
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Why teeth lose their whiteness

The ADA's MouthHealthy site names several causes. Coffee, tea and red wine are major staining culprits. Tar and nicotine in tobacco create stubborn stains. Over time, the outer enamel gets thinner with brushing and more of the yellowish dentin shows through. A tooth hit in an injury may also change color.

Whitening products contain one of two tooth bleaches, hydrogen peroxide or carbamide peroxide, according to MouthHealthy. The ADA says most whitening strips rely primarily on peroxide to bleach teeth.

Your whitening options

OptionHow it works, per the ADA
In-office (chairside) bleachingUsually requires only one office visit
Dentist take-home traysA custom-made tray for at-home whitening
Over-the-counter strips and gelsLower bleach concentration than a dentist would use in the office
Whitening toothpasteMild abrasives that scrub away surface stain

Details are from the ADA's MouthHealthy teeth whitening page. The ADA says its Seal of Acceptance program covers some over-the-counter products, including toothpastes and whitening strips, and that a product with the Seal has been tested to be safe and effective for teeth whitening.

How to use whitening strips

Crest describes these steps for its 3DWhitestrips:

As examples, Crest says to apply its Professional White strips for 45 minutes a day for 20 days, and its Sensitive and Gentle strips for 30 minutes a day over 14 days.

Some kits add a light. If yours includes Crest's LED Accelerator Light, Crest says to wear the strips for the full time, then hold the light against your teeth until it turns off, about five minutes. Its Sensitive and Gentle kit includes 28 strips, 14 for the top teeth and 14 for the bottom.

Sensitivity and gum irritation

The ADA says temporary tooth sensitivity and gum inflammation are the most common side effects of whitening. MouthHealthy explains that sensitivity happens when the peroxide gets through the enamel, that in most cases it is temporary, and that you can delay treatment and try again.

What strips cannot whiten

MouthHealthy says whitening will not work on caps, veneers, crowns or fillings, and the ADA says only natural teeth can be whitened, not tooth-colored restorations, since restorative materials generally do not change color. If you have visible dental work, ask your dentist how it will look next to whitened natural teeth.

The ADA supports educating the public on the need to consult a licensed dentist to decide whether whitening is appropriate for you.

Keeping results and your routine

What to look for when you buy

Crest 3DWhitestrips Professional kit

Best for: A full at-home course

Crest lists 40 strips for 20 days, worn 45 minutes a day, in its Professional White kit.

Watch out: Stop and talk to your dentist if sensitivity is a problem.

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Crest 3DWhitestrips Sensitive

Best for: Teeth that get sensitive with whitening

Crest says its Sensitive and Gentle strips are formulated for teeth sensitive to whitening, worn 30 minutes a day.

Watch out: Sensitivity can still happen; you can pause and try again.

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ADA Seal whitening strips

Best for: Shoppers who want an independently reviewed product

The ADA says strips with its Seal have been tested to be safe and effective for teeth whitening.

Watch out: Check the Seal on the package itself, not just the listing.

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When to talk to a doctor: Talk to your dentist before whitening, especially if you have dental work, sensitive teeth or gum problems. See a dentist for sensitivity that does not settle after stopping.

Questions people ask

Do whitening strips damage enamel?
MouthHealthy says overuse of whiteners can damage enamel or gums, so follow directions and talk to your dentist.
Why do my teeth hurt after whitening strips?
Peroxide can get through the enamel; MouthHealthy says sensitivity is usually temporary and you can pause, then try again.
How long do you leave whitening strips on?
It depends on the product; Crest says from 5 minutes to 60 minutes.
Do whitening strips work on crowns or fillings?
No. The ADA says only natural teeth can be whitened, not tooth-colored restorations.
Should I brush before using whitening strips?
Crest says most instructions advise not brushing just before applying, to help strips stick.

Sources

Sources checked 2026-10-15.